100-ish Word Thought: Celebrate, But get back to work

The Great Equalizer

Welcome to the wedding and event space where you're only as good as your last client. It’s the great equalizer in this industry. You worked your biggest gig & dream job with a famous client, but the minute it's over, you're on the hunt for your next gig. You're on the starting line just like everyone else. The secret to longevity & avoiding burnout in this industry is to stay relevant by consistently bringing in new leads while simultaneously serving your current clients. It's not one at a time, it's both at the same time. That's where a solid and smart online marketing plan will do the work for you while you're in the weeds. So, go build your empire, but stay humble and get back to work. 

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