100-ish Word Thought: AI is making you busier

How wedding professionals can use AI intentionally to save time instead of creating more marketing busy work by top wedding business marketing expert, Julianne Smith of Garter Girl Creative

Congratulations, You Can Do More

AI is supposed to save us time.

But I think for a lot of wedding pros, it’s just helping us do more stuff.

And I’m not sure that’s the same thing.

If your to-do list is already completely out of control, AI can write another blog post, create 27 social captions, brainstorm 100 content ideas to get your more wedding clients, and give you 14 new marketing strategies to try before lunch.

Congratulations? Now you have more to do.

AI makes producing things easier. But easier production doesn’t automatically create a simpler business.

Sometimes it just creates more busy work, faster.

If we’re actually serious about using AI to make our businesses and our lives better, we have to be intentional about what we ask it to help us do.

The goal shouldn’t be squeezing even more onto your already ridiculous to do list. It should be figuring out what AI can take off of it.

That’s a very different question.

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100-ish Word Thought: Ideally worthwhile