100-ish Word Thought: It’s Progressive

You Can’t Rush IT

Everyone wants the leads, the bookings, the dream clients, like yesterday. (Guilty!) But, online marketing doesn’t work like that. It’s not a switch you flip. It’s more like a dimmer. Slowly turning up. Steadily warming the room.

It’s like working with a client who has never planned a wedding before. You don’t fire hose everything in their face all at once. You gotta take them on a few dates first. You hold their hand, intentionally drip out what they need to know, so they don’t get overwhelmed, confused or worse of all, shut down. 

The same with your marketing. You don’t just post one banging video, and suddenly fill up your calendar. You show up, again and again and again, giving helpful insights, reminding people you exist, building trust and visibility over time.

The progress is there, even if it’s low key. The magic is sticking with it long enough to see the compounding effect(s).

Marketing works. Especially when you give it the time it needs to do its thing.

Click here for more wedding business thought tips in 100-ish words.

Smart thought, right? Sign up here to get free marketing advice for your wedding and event business sent right to your Inbox.